Archive for August, 2010

Gmail May Be Calling Marketers…Along with One Million Other Subscribers

Friday, August 27th, 2010

Twenty-four hours after it introduced a new service that lets Gmail subscribers place phone calls from their desktops, Google reported that one million people had tried the service.
The service lets…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/vm5fGOEgllo" height="1" width="1"/>

Next-gen Retail Marketing Tech Reaches Into Dressing Room, Onto Shopping Carts

Thursday, August 26th, 2010

Retailers interested in next-generation marketing technology need look no further than the interactive tools at Interpublic Group’s new retail center in Los Angeles. There, on display, are…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/-cbj2k1T17A" height="1" width="1"/>

Android Rules for Marketers – But Which Android?

Wednesday, August 25th, 2010

Online ad network Chitika has looked at ad click rates across its network, comparing both iPhone and Android. It came to the conclusion that Android users are far more valuable than iPhone users as…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/DEUIKL8KH-g" height="1" width="1"/>